Privacy Policy

Last Updated: 1st November 2025

1. Introduction

This Privacy Policy explains how Beauty Sun Ltd (trading as Mamayard) ("we", "us", "our") collects, uses, and protects your personal information when you use our website, https://mamayard.co.uk/ (the "Website").

Beauty Sun Ltd is the data controller and is responsible for your personal data. Our registered office is 1304 Ashton Old Road, M11 1JG, and we are registered in England with company number 14058050.

By using our Website, you agree to the terms of this Privacy Policy.

2. Information We Collect

We collect several types of information:

  • Personal Identifiable Information (PII): This is data that can be used to identify you. We collect it only when you provide it directly to us, such as when you:

    • Create an account (username, email address)

    • Make a purchase (name, billing/shipping address, payment information, phone number)

    • Contact us via a form or email (name, email address, content of your message)

    • Subscribe to our newsletter (email address)

  • Non-Personally Identifying Information: We automatically collect data like your IP address, browser type, operating system, referring website, pages visited, and the dates/times of your visits. We use this information to analyse trends and improve our Website.

  • Cookies: As detailed in Section 6, we use cookies to enhance your experience.

3. How We Use Your Information

We use your information based on the following legal grounds:

  • To Perform a Contract: To process and fulfil your orders, manage your account, and provide customer support.

  • Legitimate Interests: To operate and improve our Website, for analytics, and for marketing our own products/services to existing customers (you can opt-out at any time).

  • Consent: For sending marketing communications where we are required to get your permission (e.g., newsletters). You can withdraw consent at any time.

Specifically, we use your data to:

  • Process transactions and deliver products.

  • Communicate with you about your orders and inquiries.

  • Personalise your experience on our Website.

  • Send marketing communications (if you have opted in).

  • Conduct remarketing advertising (see Section 7).

  • Ensure the security of our Website.

4. Sharing Your Information

We do not sell your personal data. We may share it with third-party service providers who assist us, under strict confidentiality agreements:

  • Payment Processors (e.g., Stripe, PayPal) to securely handle payments.

  • Shipping Companies (e.g., Royal Mail, DPD) to deliver your orders.

  • Website Analytics Providers (e.g., Google Analytics) to understand website traffic.

  • Marketing Platforms (e.g., Google Ads, Meta) for remarketing, as described below.

We require all third parties to respect the security of your data and to treat it in accordance with the law.

5. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. For example, we will retain order information for [e.g., 7 years] for tax and legal compliance.

6. Cookies

We use cookies to distinguish you from other users, which helps us provide a better experience.

  • What are cookies? Small data files stored on your browser.

  • Why we use them: To remember your preferences, understand how our site is used, and for advertising.

  • Control: You can set your browser to refuse all or some cookies. Please note that disabling cookies may affect the functionality of our Website. By continuing to use our site without changing your settings, you consent to our use of cookies.

7. Remarketing

We use Google Ads Remarketing to advertise to previous visitors to our site on third-party websites (including Google). This means we may advertise to users who have not completed a task, such as filling out the contact form.

Third-party vendors, like Google, use cookies to serve ads based on someone's past visits. You can opt-out of Google's use of cookies by visiting the Google Ad Preferences page. Alternatively, you can opt out of interest-based advertising entirely by visiting http://www.aboutads.info/choices/.

8. Your Data Protection Rights

Under data protection law, you have rights including:

  • Access: The right to request a copy of the personal data we hold about you.

  • Rectification: The right to request correction of any inaccurate or incomplete data.

  • Erasure: The right to request that we delete your personal data.

  • Restriction: The right to request that we suspend the processing of your data.

  • Objection: The right to object to our processing of your data based on legitimate interests.

  • Data Portability: The right to request the transfer of your data to another service.

To exercise any of these rights, please contact us at info@mamayard.co.uk.

9. Data Security

We have implemented appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed unlawfully. However, no method of transmission over the Internet is 100% secure. While we strive to protect your data, we cannot guarantee its absolute security.

10. Links to Other Websites

Our Website may contain links to external sites. We are not responsible for the privacy practices or content of those sites. We encourage you to read the privacy policy of any website you visit.

11. Changes to This Privacy Policy

We may update this policy from time to time. The "Last Updated" date at the top will indicate changes. We will notify you of any material changes by posting the new policy on our Website. Your continued use of the Website after any change means you accept the updated policy.

12. Contact Us

If you have any questions about this Privacy Policy or your data, please contact us at:
Email: info@mamayard.co.uk
Post: Beauty Sun Ltd, 1304 Ashton Old Road, Manchester, M11 1JG.